Distilling a Brand for a Refresh
Instylla’s minimally invasive treatment for hypervascular tumors and hemorrhage stops disease in its tracks, restoring hope to the world’s sickest patients. Waltz worked with strategic partner, Sprig Consulting, to evolve this medtech brand to the next level in its marketing efforts. We simplified the original corporate logo and brought in an expanded color palette and graphic system and rolled it out to a new website, PowerPoint and marketing materials.
- Brand Development
- Media Presentation
Startups generally only have a logo and a limited color palette to begin. As they grow and evolve, a brand identity system is necessary to present more professionally. A full rebrand isn't always necessary and when possible, refreshes can optimize the original identity and extend into a thorough and thoughtful system.