Turn/River Growth that Builds Value / Values that Build Growth Turn/River is a successful private equity firm founded in 2012. As the company grew, the need for elevated branding, marketing and PR surfaced. After an unsuccessful rebranding effort with another agency, Waltz and PR partner, The Bulleit Group, teamed together to turn the corner and […]

Herff Jones Empowering Yearbook Sales The school yearbook market is a pretty specialized niche and to act as an auxiliary marketing team to Herff Jones requires direct knowledge of the market and product. Waltz was the perfect choice as our founder, Kathy Schipper, spent 11 years with Herff Jones, while Client Services Director, Heidi Ash, […]

Elucid Medical Designed to Elicit Confidence and Precision Elucid innovates and develops novel, AI-enabled solutions to healthcare’s toughest challenges. Working with Sprig Consulting, we helped evolve the branding for a more comprehensive system and added credibility in the marketplace. We developed a logotype that nods to the technology and reflects its patient-centric intelligence and accuracy. […]

Horizon Federal Credit Union Securing your financial future. Horizon provides a brighter financial future for their staff, members, and surrounding communities. We worked hand-in-hand with the client to create a comprehensive brand guide and a host of collateral material that reflects their enthusiastic approach to banking and their commitment to serving their community. Brand Identity […]

Herff Jones Plug-and-Play Design Herff Jones Yearbooks needed a partner that could step in and act as an extension of their Marketing Department and tackle some key initiatives that their team didn’t have the bandwidth to take on. Waltz created a series of yearbook covers with coordinating graphic packages that were customizable, yet could be […]

Corvia Medical Getting to the Core of Care Corvia Medical launched in 2014 with extensive testing in Europe. Corvia was ready to launch in the U.S. and take the brand to the next level. Waltz Creative + Sprig Consulting were charged with refreshing the brand to leverage Corvia’s proven results as the trusted atrial shunt […]

Housing Matters Bringing an important issue home With a belief that homelessness should be rare, brief and non-recurring, Housing Matters sought assistance in raising awareness for the good it does for the Santa Cruz community. Waltz worked with the organization on a name change and rebrand as part of our Creatives for Community design grant program […]

BIG SUR FIRE BRIGADE Branding Protectors of an Iconic Region Waltz designed a new identity/logo for 2017 Creatives for Community Grant recipient, Big Sur Fire Brigade. Formed in 1974 to provide structure fire protection for residents and businesses in the Big Sur area, the organization had grown to provide structure and wildland fire protection, along […]

Syngenta Flowers Finding a New Spot in the Spectrum When competitors go left, we go right – that’s why the brands we create stand out from the crowd. Our clients at Syngenta Flowers knew the branding for Spectra had to rise above the red and orange color palette that all of their competitors use to […]

Ecology Action EVs for Everyone! or EVs para Todos! As part of the Central Coast ZEV (zero-emission vehicles) Equity initiative, Ecology Action of Santa Cruz needed a campaign to engage, educate, and show residents in disadvantaged and low-income Central Coast communities that electric cars can meet their driving needs at an affordable price. Goals were […]