Gem-Pack Berries Delicious branding journey defines One Sweet Future Long-time Waltz client Red Blossom Farms combined forces with Gem-Pack Berries in October 2021, capitalizing on more than 150 years of berry farming experience. The Waltz Team was brought in during early stages of the merger to create one cohesive brand that honors both parent companies […]
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Herff Jones Empowering Yearbook Sales The school yearbook market is a pretty specialized niche and to act as an auxiliary marketing team to Herff Jones requires direct knowledge of the market and product. Waltz was the perfect choice as our founder, Kathy Schipper, spent 11 years with Herff Jones, while Client Services Director, Heidi Ash, […]
Elucid Medical Designed to Elicit Confidence and Precision Elucid innovates and develops novel, AI-enabled solutions to healthcare’s toughest challenges. Working with Sprig Consulting, we helped evolve the branding for a more comprehensive system and added credibility in the marketplace. We developed a logotype that nods to the technology and reflects its patient-centric intelligence and accuracy. […]
Yoom Tomato by Syngenta Vegetable Seeds Introducing a Purple Tomato to US Growers Syngenta’s Vegetable Seed division introduced an exclusive purple tomato in Europe and needed to launch it in the US grower’s market. This unique dark purple and black tomato has an umami taste that surprises and delights. To help excite growers to add […]
The Bulleit Group Bringing a storyteller’s brand story to life. The Bulleit Group PR Firm helps disruptive Silicon Valley tech firms tell their stories. Schipper helped extend Bulleit’s brand identity into a cohesive visual system for consistency across their new website and key collateral. Brand Development Website Media Presentation The Bulleit Group was founded in 2012 […]
Syngenta Flowers Feel the energy. Waltz supports the Syngenta Flowers MarCom team in managing the brand for the North American market. In 2020, Schipper helped extend and apply a new brand refresh by Dutch agency, Milford. We adapted the new system to the North American market and helped translate the European work with subtle tweaks […]
Ostial Corporation Getting Credit where Credit is Due Ostial makes and markets the Flash™ Aorto-Ostial Angioplasty 2-in-1 dual balloon system. They wanted to leverage their existing market position and elevate their brand with a more consistent and confident look. Working with strategic partner Sprig Consulting, we rebranded the organization to appeal to the physician market. […]
HLB Lighting Design Wrangling the Rogue Celebrating its 50th anniversary, HLB is one of the largest independent architectural lighting design firms in North America. With seven offices, brand fatigue had set in as staff were going rogue creating their own templates and documents. It was time to clean up the brand for a new era. […]
Asahi Intecc USA Guiding a Japanese MedTech Company into the US Market ASAHI is the leading guidewire partner for physicians performing both simple and complex interventional cases. The company is based in Japan but distributes their products around the world. Waltz has supported the ASAHI INTECC USA marketing efforts to translate the brand domestically. Website […]
Rhythmedix Showcasing technology in new ways RhythMedix improves the mobile cardiac monitoring experience for both patients and clinicians with the advanced RhythmStar® System, a revolutionary one-piece, portable heart monitor that helps physicians better monitor heart activity for more accurate arrhythmia detection. Waltz has helped Rhythmedix through two product launches throughout its marketing touchpoints for physicians […]